Tamara Ecclestone is a model/TV presenter and the socialite daughter of Bernie and his Croatian-born wife Slavica Ecclestone.
After quitting her psychology degree at University College London, Ecclestone worked for her father's F1 magazine: "At the magazine, I was a skivvy. The staff loved bossing me around - they'd tell me to make tea with 57 sugars and then moan it was too sweet." After seeking advice from friend Naomi Campbell, she left to work for Armani.
Tamara is presently presenter of Channel 4's "The Red Bull Air Race World Series." She has formed her own TV production company, and with sister Petra Ecclestone filmed a half-hour pilot of "The Ecclestone Girls" after being approached to make The Simple Life - a British version of the US reality series starring hotel heiress Paris Hilton and Nicole Richie. Ecclestone is hoping to sell the show with offers and discussions taking place with MTV, E4, and E!, but the show will most likely be placed with ITV/ITV2. The sisters also have plans to introduce a range of fashion products in the future, including sunglasses and watches.